Have Comcast and the Big Ten Network Finally Reached an Agreement?
I've always been a huge college basketball fan, but this year has felt a lot different. I haven't really been into the college hardwood this season, but not because I've grown tired of the sport, but because I haven't been able to watch the games that interest me most.
Don't get me wrong, I enjoy the ACC, the Big East, and the Pac-10 as much as anybody, but my true love is and always has been the Big Ten. Well, while not having the Big Ten Network didn't really affect my Big Ten football season since ABC and ESPN generally aired all the major games, it killed my basketball season.
All year I've had access to about three Big Ten games a week on my television. Now for those of you who have been able to watch the Big Ten all season, you may say that the network was doing me a favor, but still, I'd have rather found that out for myself.
So why am I rambling on about this right now? Well, because it looks like maybe, just maybe, the Big Ten Network and Comcast cable have finally come to terms and I may have the Big Ten Network by this fall.
After a flurry of backroom deals, the Big Ten Network appears poised to land its most significant carriage deal to date, as top executives from Comcast and Fox have agreed on the framework of an agreement, according to sources from both sides.
A signed deal could still be weeks, or even months, away, as lawyers from both sides hammer out the specifics. Snags still could develop, but sources are optimistic that a deal will get done.
Given the history of interaction between these two sides over the last year, I suggest you pay special attention to the "snags could still develop" part of that quote. No matter what these two say, I prefer to believe it when I see it.
As for what kind of compromise was reached to finally settle the impasse between the network and cable giant, here's the plan.
Comcast agreed to launch the conference network on expanded basic through most of the Big Ten Conference’s eight-state region, as much as 94 percent of it, according to one source. Previously, Comcast was adamant against launching on expanded basic to a such a wide area.
Meanwhile, Big Ten Network relaxed its demand to launch the channel on expanded basic everywhere in the eight-state market. The channel will allow Comcast the flexibility to place it on digital basic in various markets within the footprint, including Philadelphia.
Which makes so much sense it's no wonder why it took them a year and a half to figure it out.
I'll be keeping my fingers crossed.


